--- title: Effectively engaging your intranet audience description: Effectively engaging your intranet audience. Some ideas to help you start thinking about your own intranet. --- Close - Products - [Engage intranet software](https://sorceintranet.co.uk/engage-intranet/) - [SharePoint intranets](https://sorceintranet.co.uk/sharepoint-build/) - [Juggl Connect](https://sorceintranet.co.uk/juggl-connect/) - [Intranet Accessibility](https://sorceintranet.co.uk/intranet-accessibility/) - [Juggl Desk Booking](https://sorceintranet.co.uk/juggl-desks/) - Services - [Services overview](https://sorceintranet.co.uk/services-overview/) - [Planning](https://sorceintranet.co.uk/planning/) - [Design & build](https://sorceintranet.co.uk/design-build/) - [Training & support](https://sorceintranet.co.uk/training-and-support/) - [Case studies](https://sorceintranet.co.uk/intranet-case-studies/) - Resources - [Blog](https://blog.sorceintranet.co.uk/) - [Guides](https://ask.sorceintranet.co.uk/intranet-guides) - [Webinars](https://sorceintranet.co.uk/intranet-events/) - About - [About](https://sorceintranet.co.uk/intranetexperts/) - [News](https://sorceintranet.co.uk/intranetexperts/news/) - [Careers](https://sorceintranet.co.uk/intranetexperts/careers/) - [Contact](https://sorceintranet.co.uk/intranetexperts/contact/) [![Let's chat](https://no-cache.hubspot.com/cta/default/543256/8dd58f96-f533-41d0-8e0f-1c4a174615cc.png)](https://cta-redirect.hubspot.com/cta/redirect/543256/8dd58f96-f533-41d0-8e0f-1c4a174615cc) [![Sorce intranet software logo](https://blog.sorceintranet.co.uk/hs-fs/hubfs/SORCE-logo-fullcolour-60.png?width=243&height=59&name=SORCE-logo-fullcolour-60.png)](http://www.sorceintranet.co.uk) [![Sorce intranet software logo](https://blog.sorceintranet.co.uk/hs-fs/hubfs/SORCE-logo-fullcolour-60.png?width=243&height=59&name=SORCE-logo-fullcolour-60.png)](http://www.sorceintranet.co.uk) - Products - [Engage intranet software](https://sorceintranet.co.uk/engage-intranet/) - [SharePoint intranets](https://sorceintranet.co.uk/sharepoint-build/) - [Juggl Connect](https://sorceintranet.co.uk/juggl-connect/) - [Intranet Accessibility](https://sorceintranet.co.uk/intranet-accessibility/) - [Juggl Desk Booking](https://sorceintranet.co.uk/juggl-desks/) - Services - [Services overview](https://sorceintranet.co.uk/services-overview/) - [Planning](https://sorceintranet.co.uk/planning/) - [Design & build](https://sorceintranet.co.uk/design-build/) - [Training & support](https://sorceintranet.co.uk/training-and-support/) - [Case studies](https://sorceintranet.co.uk/intranet-case-studies/) - Resources - [Blog](https://blog.sorceintranet.co.uk/) - [Guides](https://ask.sorceintranet.co.uk/intranet-guides) - [Webinars](https://sorceintranet.co.uk/intranet-events/) - About - [About](https://sorceintranet.co.uk/intranetexperts/) - [News](https://sorceintranet.co.uk/intranetexperts/news/) - [Careers](https://sorceintranet.co.uk/intranetexperts/careers/) - [Contact](https://sorceintranet.co.uk/intranetexperts/contact/) [![Let's chat](https://no-cache.hubspot.com/cta/default/543256/8dd58f96-f533-41d0-8e0f-1c4a174615cc.png)](https://cta-redirect.hubspot.com/cta/redirect/543256/8dd58f96-f533-41d0-8e0f-1c4a174615cc) [Martyn Green](https://blog.sorceintranet.co.uk/author/martyn-green) 20 February 2013 3 min read # Effectively engaging your intranet audience [Previous Post](https://blog.sorceintranet.co.uk/working-from-home-/-intranet) [Next Post](https://blog.sorceintranet.co.uk/intranet-justifcation) When creating a new intranet, many organisations focus their efforts on the site’s design and which applications to include. Although these are important considerations, I think it’s equally important to plan how you want your staff to engage with their site. I find it’s a good idea to create a plan for the following: 1. How staff are expected to engage with the site as a whole 2. How staff are expected to engage with specific content You may want to promote your site as an inclusive environment, where all your staff are encouraged to express their opinions. An effective way of doing this is to invite staff to give their feedback on their intranet. By responding to the feedback you receive, you let staff know you are listening, giving you the opportunity to explain why certain decisions have been made, or why content is in a particular place. Alternatively, you may want to restrict commenting to a select number of employees. Whichever way you want employees to engage with their site, make sure your approach is consistent. You’ll also need to bear in mind that not all comments you receive will be positive. Be prepared for how you plan to respond to negative feedback. You may decide to remove negative comments completely or moderate responses, whichever approach you choose, ensure it’s consistent. When it comes to engaging with specific content, I find that providing an incentive often helps. An organisation I worked with wanted to encourage their staff to update their contact details. Employees were told that if they updated their contact information that week they would be entered into a prize draw. Allowing comments on intranet content such as articles and blogs is mutually beneficial. Not only do your staff get to have their say, you also discover which content matters most to them, helping you to keep your site relevant. With a site that’s relevant to them, your users are more likely to keep coming back. For further tips on how to engage your intranet audience subscribe to our [27 helpful ideas](http://www.sorce.co.uk/ideas). ![avatar](https://blog.sorceintranet.co.uk/hs-fs/hubfs/DRAFT-Martyn-400x400.png?width=290&name=DRAFT-Martyn-400x400.png) #### [Martyn Green](https://blog.sorceintranet.co.uk/author/martyn-green) Martyn is our Intranet Success Director, his intranet knowledge is extensive, having worked with hundreds of clients, he helps understand what your intranet needs are and supports you in creating your intranet structure and content requirements. ### Subscribe here! #### Products - [Engage intranet software](https://sorceintranet.co.uk/engage-intranet/) - [SharePoint intranet](https://sorceintranet.co.uk/sharepoint-build/) - [Juggl Connect](https://sorceintranet.co.uk/juggl-connect/) - [UserWay](https://sorceintranet.co.uk/juggl-connect/) - [Juggl Desks](https://sorceintranet.co.uk/juggl-desks/) #### Intranet Services - [Intranet planning](https://www.sorceintranet.co.uk/intranet-services/planning/) - [Design & build](https://www.sorceintranet.co.uk/intranet-services/design/) - [Training & support](https://www.sorceintranet.co.uk/intranet-services/training/) - [Engage Express](https://www.sorceintranet.co.uk/intranet-services/express/) #### About us - [Sorce news](https://www.sorceintranet.co.uk/intranetexperts/news/) - [Clients](https://www.sorceintranet.co.uk/intranetexperts/clients/) - [FAQs](https://www.sorceintranet.co.uk/intranetexperts/faqs/) - [Contact us](https://www.sorceintranet.co.uk/intranetexperts/contact/) #### Intranet insight - [Intranet events](https://ask.sorceintranet.co.uk/events) - [Webinars on demand](https://ask.sorceintranet.co.uk/on-demand) - [Intranet guides](https://ask.sorceintranet.co.uk/intranet-guides) - [Blogs](https://blog.sorceintranet.co.uk/) #### Contact us Sorce Limited, 33 Kings Road, Reading, RG1 3AR United Kingdom T: [01635 551777](tel:01635%20551777) E: [hello@sorce.co.uk](mailto:hello@sorce.co.uk) [mailto:hello@sorce.co.uk](mailto:hello@sorce.co.uk) Copywright 2026 Sorce Limited [privacy statement](https://www.sorceintranet.co.uk/privacy/)  |  [Terms & conditions](https://www.sorceintranet.co.uk/terms-conditions/)  |  [Modern slavery & human trafficking statement](https://www.sorceintranet.co.uk/human-trafficking/)  |  [Site map](https://www.sorceintranet.co.uk/sitemap_index.xml)